Armed Forces Mentoring
Armed Forces Mentoring (AFM) helps you prepare for UK military service with guidance, structure, and support.
Whether you're applying to join the Royal Navy, British Army, or Royal Air Force, AFM helps you build the mindset, fitness, and confidence to succeed through every stage of recruitment & training.
Start Now: Join the January Cohort
Built on 23 years’ lived operational experience across the UK Armed Forces - AFM is an independent mentoring service not formally affiliated with the Ministry of Defence.
Welcome to Armed Forces Mentoring - AFM
Supporting your journey to the Royal Navy, British Army, or Royal Air Force: Regular or Reserve
Prepare for Success
Mental, physical and professional training for military life. Develop the skills needed to thrive in the UK Armed Forces.
Tailored Support
Designed for applicants and early-stage candidates. Guidance for the recruitment process and for military life beyond.
Structured Journey
Structured mentoring to get you Service-ready. Focused support for all military roles, training and career pathways.
AFM will help you turn the delays of the UK military recruitment process to your maximum advantage.
What we do
1
Empower - Build your military mindset
- Develop the leadership skills, confidence and discipline needed to thrive in military life.
2
Prepare - Train for military success
- Follow structured programmes that ensure you're ready for fitness assessments, interviews, and selection processes.
3
Support - Every step of the way
- Receive ongoing mentorship, feedback and accountability to keep you on track from application to Basic training... and beyond.
Overcome the Challenges - with AFM
CHALLENGE 1: Staying motivated during the long wait from application to the start of Basic Training.
AFM Solution: Tailored support: Accountability check-ins, ongoing mentoring, and structured fitness plans to keep you engaged throughout the application process for British Army, Royal Navy, and RAF (Regular & Reserve).
CHALLENGE 2: Meeting Military Fitness Standards – Arrive ready for Basic Training.
AFM Solution: Workout of the Week, tailored fitness plans, and targeted physical readiness coaching to meet UK Armed Forces standards – led by a qualified Personal Trainer.
CHALLENGE 3: Navigating complex Recruitment Procedures & understanding Role Expectations.
AFM Solution: Comprehensive resources, training seminars, and expert guidance - everything you need to navigate roles, understand processes, and learn about military life, all in one place.
CHALLENGE 4: Beyond Basic Training - Setting yourself up for a highly successful military career.
AFM Solution: AFM prepares you not just for Basic Training but for the entire military journey. Learn how to leverage opportunities, build leadership skills, and exit on your own terms - Stronger, smarter, and ready for what’s next.
  • With Armed Forces Mentoring, you’re part of a community of like-minded, driven individuals on a shared path to military success. You do belong here.
Group Mentoring:
Included in the 4-week programme:
1
Resource Library: Multi-format content covering fitness basics, military knowledge, and recruitment essentials.
2
Weekly Online Training: Build mindset, motivation, teamwork & communication habits that support success.
3
Weekly Accountability Check-Ins: Progress reviews keep you focused, consistent & fully prepared each week.
4
Group Support: Connect with others on the same journey for shared experiences and motivation.
5
Fitness Plans: Pre-designed workouts to meet recruitment standards, led by a qualified personal trainer.
6
Military Mentor Support: Direct access to a qualified & experienced Armed Forces Mentor – guidance typically within 48 hours.
The solid foundation you need to feel Service-ready and confident at every step.
Premium 121 Support:
For those ready for structured support, leadership preparation, and personalised mentoring:
1
Everything in Group Mentoring: Full access to foundational tools, check-ins, group support, and training sessions.
2
Advanced Training: Leadership development, military planning, and resilience strategy sessions.
3
1-2-1 Mentoring: Regular 30-minute sessions to tackle challenges and refine fitness and performance.
4
Mock Interviews and Assessments: Structured practice to build confidence for key recruitment stages.
5
Personalised Fitness Programme: Monthly updates, tailored to progress and evolving goals.
6
Exclusive Events: Webinars and training days featuring guest speakers and advanced military insights.
The advanced support you need to stand out and perform at a higher level.
Three levels of Support - One Focused Mission:
- Group Mentoring Cohort begins January 2026 - Join Today.
- Digital Product Launches Q1 2026 — Join the interest list.
Option 1: Recruit Ready (Digital)
For: Anyone wanting a low-cost, self-paced starting point.
What you get:
  • Multi-format resources focused on fitness, military, & recruitment training.
  • Downloadable tools for fitness, mindset & routine building.
  • Recruitment process guides + self-assessment.
  • Templates to track progress toward Basic Training.
  • Launching worldwide Q1 - 2026
Option 2: Group Mentoring
For: New recruits or those exploring a military career.
What you get:
  • Multi-format resource library with fitness, military, & recruitment training.
  • Group mentoring support & access to a military mentor.
  • Weekly accountability check-ins to keep you on track.
  • Be part of the AFM Community.
Option 3: Premium 121 Support
For: Those ready for advanced training & personalised mentoring.
What you get:
  • Everything in Group Mentoring PLUS: Advanced training sessions.
  • One-to-One mentoring with a military mentor.
  • Mock interviews and personalised fitness plans.
  • Leadership development & military planning.
  • Exclusive events & webinars.
  • No matter where you are on your journey, AFM has a way to support you.
  • Start Strong. Go Further, Aim Higher.
  • You belong here - Become part of the UK Armed Forces community TODAY.
Ready to Begin Your Military Journey?
AFM - Our Vision
Community
Build a thriving community for aspiring recruits and serving personnel to connect, grow, and succeed.
Potential
Empower individuals to reach their full potential through tailored support and guidance.
Excellence
Inspire exceptional military service and personal achievements through commitment and resilience.
AFM - Our Mission
1
Coach
Mentor applicants joining the UK Armed Forces with tailored, progressive, and engaging development activities.
2
Reduce
Lower recruitment drop-out rates by providing structured support throughout the application process.
3
Produce
Develop better-informed, motivated Service Personnel equipped with insider knowledge to thrive in their roles.
4
Support
Mentor serving personnel to achieve their full potential throughout their military careers.
Services for current UK military personnel
1
Continuous Professional Development
We offer personalised support to help you advance your career and develop new skills.
2
Independent Guidance
Receive unbiased, knowledgeable advice and mentoring outside of your chain of command. From a qualified Armed Forces Mentor (Mentoring in Defence certified).
3
Career Transition
We provide support and resources for those preparing for a smooth transition to civilian life.
Connect with Armed Forces Mentoring (AFM):
1
Stay focused. Stay ready.
Begin your journey toward a successful military career today.
2
Follow AFM:
For insights, preparation tips, and service updates:
  • Email: Info@AFMentoring.co.uk
AFM – Empowering You to Succeed in Military Life and Beyond
Legal Notice: Armed Forces Mentoring is not formally affiliated with HM Government or the Ministry of Defence. All guidance is based on extensive personal and lived experience in the UK Armed Forces, underpinned by Defence mentoring qualifications.
Contains public sector information licensed under the Open Government Licence v3.0. Images © Crown Copyright 2025